I know this is may be the stupidest question ever asked, but nonetheless ... I'm going to ask it

Given the tremendous interest in Kiva and what I assume is some mad scrabbling to assess new MFI's and get loans onto the site, would it be worthwhile formulating a strategy that encourages people to donate to Kiva itself? I know the holding page that displays when no new loans are available does already address this in a small part, but perhaps it would be a good idea to help Kiva to grow quickly to capitalise on the fantastic press and interest that is around at the moment.
It would be great to get some idea from a Kiva insider on what is needed/wanted in terms of either cash or goods & services. It might mean sharing some of the detail around operating costs, but I'm sure that with all the goodwill that is out there for Kiva, people would want to give to an organisation that is all about giving itself.
Will more staff, more resources, more money going into the Kiva coffers allow us to help more people in need of loans?