Here's a few ideas for promoting the concept of Kiva:
Humour emails1) Almost everybody receives humour emails which have been passed onto them by somebody they know, who in turn passes it on to somebody they know. Most people don’t consider this as spam, so it seems OK to send it on. Why not put Kiva’s message and link at the bottom of the email and then pass the email on. Maybe, just maybe the humour email will in turn get passed on, which in turn gets passed on etc, etc. There is a potential here for the number of people eyeballing Kiva’s message to be enormous.
Post-It Notes2) Could you do something similar to what this person is doing with post-it notes
http://thingsweforget.blogspot.com. Basically she/he writes inspirational messages on post-it notes and then just leaves them in public places. Why not write Kiva’s message and web address on a post-it note and leave it in a public place like a shop, library, bus etc etc.
Door Knob3) Could you leave a simple message advertising Kiva by your doorbell or letter plate. There is a potential for people to read it whilst they are waiting for you to answer the door.
Hope thats helpful to you Kivans.
Mike