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Author Topic: Promotion idea using travel agents  (Read 1289 times)
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NumboJumbo
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« on: June 09, 2007, 03:58:25 PM »

People holiday abroad. They go to the countries that Kiva deals with – well maybe not every holiday maker and maybe not every country eg. Iraq.  But anyway, travel agents are set up to arrange these holidays. What better place to prick someone's conscience about what Kiva can do to help people in the country they're visiting. OK, so they will probably not take on board what Kiva stands for straight away, but maybe after their holiday, they might think about what they can do to help. I always do when I come back from my holidays.

For this idea, you'll need a travel agent shop manager, who's sympathetic to the service Kva provides. Suggest to the manager about
1) displaying a Kiva poster in the shop
2) providing some Kiva leaflets for the customer to pick up
3) sticking a Kiva sticker on the back of a pc screen. This side of the screen invariably faces the customer when the shop employee is sorting out the details of a holiday – well it is in the UK here
4) if the shop provides a follow up email after the holiday, perhaps a Kiva tagline at the bottom of the email could be considered

Anybody work in the travel agent's business? You could do wonders for Kiva if you're the boss or if you ask your boss about some of the ideas mentioned above.

Mike
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Some people see life the way it is and ask, why? Others see life the way it could be and ask, why not! Guess which one I am.
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